Recent years have seen increasingly rapid globalization, with the rebalancing of global markets, innovation coming from emerging markets and our world becoming more interconnected. Appetite for international expansion remains strong, but multinational corporations must balance the opportunities of going global with the risks.
There are clear opportunities and risks of international expansion. With 70 percent of the global GDP growth predicted to come from emerging markets in 2025 and around 3.2 billion people accessing Internet devices in 2015, global audiences are becoming much more accessible to your organization.
The reasons to go global sometimes seem obvious, but deciding how and when to capitalize on the opportunities presented involves more complex analysis and depends on being able to find the trusted tax, legal and regulatory answers you need to move forward.
Driving factors behind international expansion
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